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A little intelligence. A little magic.

Better results.Built on experience.

We are bringing years of marketing experience and tools we’ve built ourselves into one repeatable workflow. Five jobs, guided by our team’s expertise and judgment. This is how the pieces fit.

See how it comes together
Google Premier Partner 2025
2022–2025
Google Premier Partner

Premier status recognises the top 3% of participating companies within a country, assessed annually.

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The Svartigaldur approachExplore the workflows
Chapter 1 / 5 — Attract

1Attract

Start with something useful.

One URL. Twenty-two checks. A clear score in seconds. AI Audit gives someone who has never worked with us a useful first look at their website—and gives us a concrete starting point for a conversation about what could be better.

The tools behind this step

  • AI AuditOne URL. 22 checks.

A useful first impression, backed by the experience to take it further.

2Onboard

Get to know the business.

Good work starts with the right context. The Portal is designed to turn nine steps, seventy questions, five access grants and a working agreement into a structured understanding of a new client. We’re building that handoff into the way our team starts the work.

The tools behind this step

  • The PortalStructured client onboardingIn development

The Portal is in development. Its handoff to the engine is still to be connected.

3Collect

See the business. And the world around it.

Four inputs give us different perspectives: Heartbeat for the customer journey, Sitewide Audit for nightly changes across a site and its competitors, the engine for advertising and analytics data, and Iceland Signals for market demand. Together, those perspectives help us investigate whether a drop comes from the funnel, the measurement or the market.

The tools behind this step

  • Sitewide AuditNightly site & competitor monitoring
  • HeartbeatSession replay & heatmapsSetup required
  • Iceland SignalsMarket context & visitor demand
  • The EngineAnalysis for our team
Which question would you investigate?

Turn website insight into a better experience.AI Audit + Sitewide Audit + Heartbeat → expert review → website improvements.

We connect the evidence with our judgment. Heartbeat’s pixel rollout is still ahead of us.

4Reason

This is where experience makes the call.

Our engine pulls real client data from Google Ads, Meta, Analytics and Search Console and writes the findings. Our agent reads them and prepares the weekly briefing. Our specialists interpret what matters, challenge the assumptions and decide what work to do next. These are the tools behind the agency’s work.

The tools behind this step

  • The EngineAnalysis for our team
  • The AgentWeekly briefings for our team

The tools prepare the evidence. Our people bring the expertise and take responsibility.

5Show

Make the work visible.

Pagenta gives each client a branded, password-protected Space. Those Spaces are already set up; we’re establishing them as the home for client findings, briefings and delivered work. The aim is a shared view of progress, a better conversation and a clear starting point for the next cycle.

The tools behind this step

  • PagentaBranded client Spaces

Seeing the work builds trust. The next conversation feeds the next round of work.

Experience you can see

The thinking is grounded in real work.

Our client stories show how we bring strategy, measurement and execution together. That experience informs the suite we're building today.

Aurbjörg

Making the value clear.

Brand communication, campaign development and subscription measurement brought into one plan.

Read the client story
Pósturinn

Connecting marketing to business.

Conversion measurement and campaign refinement focused on shipments and service registrations.

Read the client story
Tröll Expeditions

A clearer route to growth.

Campaign structure, ongoing experiments and clearer visibility into bookings and advertising performance.

Read the client story

What you get when it comes together.

A clearer view

Relevant evidence, interpreted by people who understand the business behind the numbers.

Work that moves

The right tools, a focused plan and specialists who can turn it into campaigns, websites and useful changes.

Progress you can evaluate

Agreed goals, meaningful measurement and a team that keeps learning from the results.

The Svartigaldur advantage

Our experience.Your next advantage.

Eight tools. Five jobs. Experienced people at the centre. We’re building a repeatable way to turn a first insight into better work and a lasting client relationship.

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